Crisis Management & Communications
“It can take 20 years to build a reputation and only five minutes to ruin it.” — Warren Buffet.
A crisis often exposes weaknesses in an organization that aren’t apparent until it’s too late. We help you prepare ahead of time by developing the company culture, planning and systems on which you can rely when the unexpected happens.
Our crisis management experts have years of experience in conducting vulnerability audits to identify gaps in existing crisis plans, and developing response plans that suit the unique qualities of your company. We’ve worked with clients in a wide range of industries, including agriculture, manufacturing, retail, aviation, government, technology, financial services and non-profit fields.
To ensure your spokespeople handle interviews deftly, we conduct media training. To give you real-time experience responding to an online crisis, we have a proprietary crisis training experience called firebell, winner of PR WEEK’s PR Innovation of the Year and the Adweek Project Isaac Award for Invention. From preparedness for to management of issues and crisis, our team has the experience to help our clients manage their reputation online and off.
The Minneapolis/St. Paul Business Journal (MSPBJ) presented Weber Shandwick Minneapolis with a 2015 Eureka! award for the innovation of its proprietary crisis simulator, firebell. The award was announced May 15. The Eureka! awards recognize ingenuity and activity of startups, new…
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