Blog Archives

Lessons from ISU’s Greenlee Summit

As the journalism landscape continues to evolve and the lines between earned, owned and social become blurred, it’s essential to stay up-to-date with the latest trends to best serve our clients. A few weeks ago, a team of Weber Shandwick…


The Whole Idea: An Approach That Resonates Across Channels

Over the past decade, a shift has occurred in consumer behavior that requires marketers’ attention. Rather than responding to an ad and making a purchase, consumers have become engaged. They’re uncovering a brand’s entire existence, and buying what that brand…


Weber Shandwick Awarded Prestigious Industry Honors

While Hollywood’s awards season may have already wrapped-up, the communications awards season is in full swing, with Weber Shandwick getting off to a fast start for 2018. Ad Age recently published its 2018 A-List Agency Standouts list – which celebrates…


Bringing the Bold North to Life at Super Bowl LII

The calendar may have flipped to spring, but Minneapolis and the greater Bold North are still celebrating a successful, albeit cold, Super Bowl LII. While our hometown Vikings didn’t make the big game, Weber Shandwick Minneapolis had plenty to be…


New Faces and Promotions

Over the past few months, Weber Shandwick Minneapolis has been pleased to welcome a number of new colleagues to our team, in addition to promoting some very well deserving existing colleagues. Evan Miller recently joined the organization as Vice President,…