Pro Bono

Making a Difference: Weber Shandwick’s Pro Bono Program
Weber Shandwick has provided pro-bono public relations support to nonprofit organizations across the state of Minnesota for more than 25 years. We are proud of our record of service, and more importantly, the good that it has done in making our community a better place to work and live.

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Our Team, Working for Yours
Each summer, eligible nonprofit organizations are invited to submit their application for consideration as one of our agency’s annual pro-bono  client(s). We select one nonprofit from those applicants and partner with them as we do with every account on our client roster. A 4- to 6-member account team works with the client throughout the year on a PR strategy, and we provide funding for the execution of that strategy. The organizations we select as pro-bono clients will receive communications consulting, training and services aligned with the organization’s needs. The primary goal is to direct the organization on a path to self-sustained communications after Weber Shandwick’s pro bono engagement has concluded.

Impacting Education and the Environment
Our pro-bono impact program is focused on supporting two important causes in the state of Minnesota: environment and sustainability initiatives, and education. Weber Shandwick will select an organization as a pro-bono client for its strong commitment to tackling the problem of resource scarcity, or its devotion to creating access to high quality education and skill building opportunities. A successful applicant may, for example, give specific priority to sustainability implementation initiatives in communities or youth education outreach projects in Minnesota.

Recent clients have included Mentoring Partnership Minnesota, People Serving People and College Possible. To see an example of our pro bono work in action, check out this video highlighting our strategic partnership with Hammer Residences in 2015. For more information on qualifying for the program, click here.

*We are no longer accepting applications for our 2016 pro bono client program. Please check back next summer to submit your pro bono application for the following calendar year. 


Blog Archives

Elpis Enterprises logo

Weber Shandwick selects Elpis Enterprises as its 2016 pro bono client

MINNEAPOLIS, January 22, 2016 – The Minneapolis office of Weber Shandwick has selected Elpis Enterprises, a St. Paul-based nonprofit organization that provides job training and career placement through paid work experience for homeless and at-risk youth, as its 2016 pro bono…


Hammer Residences: A strategic partnership

For nearly 30 years, our pro bono program has been one of the most coveted programs offered by the Weber Shandwick Minneapolis office. Each year we work on strategic initiatives for local non-profits who benefit from this service. This year,…


Hammer celebrates living beyond disabilities through 25 champions of the ADA video series

July marks an especially important time for the Minneapolis Weber Shandwick office’s pro bono client, Hammer Residences, whose mission is to help people with disabilities live life to the fullest. July 26 is the 25th anniversary of the passage of…


Good food for a great cause: Weber Shandwick supports Second Harvest Heartland

Weber Shandwick Minneapolis was proud to support Second Harvest Heartland’s 12th annual Dish: Cuisine for Change on April 30, a gala that raised funds to support the organization’s food shelf programs, hunger research initiatives and community partnerships. Weber Shandwick has…


Telling Your Story Workshop

Weber Shandwick celebrates 23 years of helping non-profits tell their story

  As part of an ongoing commitment to support local non-profit organizations in Minnesota, Weber Shandwick hosted its 23rd annual Telling Your Story workshop to equip non-profit professionals with storytelling strategies and communications best practices. The 2015 Telling Your Story…