Uncategorized

“The Weber Shandwick Telling Your Story workshop provided a welcoming atmosphere, with shared ideas, and the tools to re-energize our story. And for Weber Shandwick to offer this workshop at no charge to a small nonprofit speaks volumes of their commitment to helping our community,” – 2017 TYS nonprofit participant.

Every year, Weber Shandwick opens its doors to local nonprofits for the Telling Your Story Workshop. This year marked a few special milestones: a 25th anniversary, new branding and a new space to host the annual event! 55 nonprofit attendees and 59 Weber Shandwick employee volunteers helped make this year’s workshop a huge success.

This year’s highlights:

An event welcome and opening from Eric Pehle.

EP at TYSW

A special appearance from Dave Mona. The WS veteran discussed the importance of communication, saying, “If you’re going to communicate with people, you need to know how you’re going to get their attention.”

Dave Mona at TYSW

A dynamic panel of nonprofit representatives, including Paul Ramsour, Elpis Enterprises executive director; Kelsey Steiner, Cystic Fibrosis Foundation development manager; Ellen Walthour, The BrandLab executive director; and Sara Dziuk, College Possible Minnesota executive director.

Paul at TYSW

Maggie Fairs moderated the discussion on how these organizations strive to remain relevant in an ever-changing world.

Maggie at TYSW

Following the panel, WS offered seven different breakout sessions on themes ranging from social media to visual storytelling, and key messaging to website content.

Walt at TYSW

Danny and Angie at TYSW

The keynote took place after lunch. Sara Gavin graciously introduced Erich Mische, executive director of Spare Key, who gave an uplifting presentation on “Punching Above Our Weight.”

IMG_8968

Keynote 2

Before wrapping up the workshop, WS staff members volunteered to share their expertise and strategic insight with nonprofit attendees during one-on-one consulting sessions.

IMG_8994

IMG_8993

IMG_8997

 



Featured

Blog Archives

TYS-Twitter

25th Annual Telling Your Story

“The Weber Shandwick Telling Your Story workshop provided a welcoming atmosphere, with shared ideas, and the tools to re-energize our story. And for Weber Shandwick to offer this workshop at no charge to a small nonprofit speaks volumes of their…

READ MORE >>


Classics-long

Weber Shandwick is most awarded agency at Minnesota PRSA Classics

Agency receives awards for digital, social media, reputation, brand management, international public relations and writing Weber Shandwick, one of the world’s leading global communications and engagement firms, was the most awarded agency at the 2017 Minnesota Public Relations Society of…

READ MORE >>


BE0B7881

Hello, Downtown Minneapolis!

  Just in time for the New Year, Weber Shandwick wrapped up 2016 with a game-changing office move to Downtown Minneapolis. As of December 5, 2016, the agency is proud to call the top three floors of 510 Marquette home-sweet-new-home.…

READ MORE >>


Megaphone --- Image by © David Selman/Corbis

CEO Activists Reap Rewards; But Not Without Incurring Risks

Nearly 40 percent of American adults believe that CEOs have a responsibility to speak out on hot-button issues, according to a new survey, “The Dawn of CEO Activism,” released today and commissioned by global communications and engagement firm Weber Shandwick…

READ MORE >>


gender-forward-pioneer-index

Gender Forward: Where women lead, reputations succeed

New research: Companies with strong reputations have twice as many women leaders “There Are Now More Fortune 500 Companies With All-Male Boards Than In 2015” – the headline of a March 28, 2016, Fortune article. Is this how corporations intend…

READ MORE >>

1234